The Event

DELIVER Europe 2026 Amsterdam · 3-4 Jun 2026

DELIVER Europe 2026 confirmed 2,000+ attendees and 60+ speakers across two days in Amsterdam, with AI in the supply chain as the centerpiece theme. Circular economy sessions tackled ecommerce packaging compliance head-on, directly relevant to the PPWR deadline arriving in August 2026, with confirmed attendee brands including Amazon, ASOS, eBay, John Lewis, and Nike.

This is a strong structural fit for 3PL/logistics and cross-border delivery conversations, thanks to an invitation-only, matchmaking format pairing over 1,000 retail "giants" with logistics vendors through pre-scheduled 1:1 meetings. The scale and enterprise skew mean it's less suited to smaller US/UK DTC brands just starting international expansion, and better aimed at mid-market and enterprise retailers scaling fulfillment across borders.

View event site → What this means for EU expansion

The Room

Who was in the room at DELIVER Europe 2026

DELIVER Europe draws senior supply chain, logistics, and ecommerce operations leaders from major European and global retailers. Confirmed attendee brands like Amazon, ASOS, eBay, John Lewis, and Nike put it firmly in the enterprise operations space, useful for a US brand benchmarking its own EU fulfillment plan.

The invitation-only, pre-scheduled matchmaking format is the real story here: it pairs 2,000+ retail and brand decision-makers, over 1,000 of them retail giants, directly with logistics vendors. That's an ideal structural fit for logistics-focused conversations, though the enterprise skew means smaller US/UK DTC brands just starting out may find better fits elsewhere on the calendar.

Supply Chain Directors Logistics & Fulfillment Leads Ecommerce Operations Teams Sustainability & Packaging Leads AI & Supply Chain Technologists

For a growing brand seeking the next step up, was DELIVER Europe 2026 a good fit?

Ideal for mid-market and enterprise retailers scaling fulfillment across borders; less suited to smaller DTC brands just starting international expansion.

Enterprise Retail Logistics Teams

Confirmed attendee brands including Amazon, ASOS, eBay, John Lewis, and Nike reflect the event's enterprise-level operations audience.

AI & Supply Chain Technologists

The AI supply chain track was the centerpiece of both days, drawing technologists and operations leaders focused on automation.

Packaging & Sustainability Leads

Circular economy sessions on ecommerce packaging compliance pulled in teams preparing for the PPWR deadline in August 2026.

Expansion & Fulfillment Planners

Teams scoping EU fulfillment used the event's Amsterdam location and Netherlands-based logistics context to inform market entry planning.

Programme

What DELIVER Europe 2026 told us

Four takeaways stood out from the confirmed post-event coverage.

AI in the supply chain was the centerpiece of both days

Sessions covered practical AI applications in demand forecasting, warehouse automation, and delivery routing, reflecting how central AI has become to European logistics operations.

Circular economy sessions tackled packaging compliance directly

With the PPWR deadline landing in August 2026, sessions covered what ecommerce brands need to do on packaging design and reporting, a direct compliance signal for anyone shipping into the EU.

Enterprise brands showcased real EU fulfillment operations

With Amazon, ASOS, eBay, John Lewis, and Nike confirmed in attendance, sessions offered rare visibility into how large retailers actually run EU logistics day to day.

The DELIVER Vendor Awards recognized standout logistics partners

Held on 3 June, the awards gave a useful shortlist of vendors currently seen as leading the field in European ecommerce logistics.

Live Intelligence

What's being said about DELIVER Europe 2026

What the post-event coverage confirmed.

2,000+ attendees and 60+ speakers confirmed

EVENTS INTELLIGENCE · JUN 2026

The confirmed post-event figures put DELIVER Europe among the largest dedicated logistics events on the European calendar. That scale, plus the enterprise brand attendance, makes it one of the most credible logistics benchmarks for a US brand planning EU fulfillment.

Amazon, ASOS, eBay, John Lewis and Nike confirmed in attendance

EVENTS INTELLIGENCE · JUN 2026

The confirmed brand list shows this is where major retailers send their logistics teams, not a vendor-only trade show.

PPWR packaging compliance content confirmed ahead of August 2026 deadline

EVENTS INTELLIGENCE · JUN 2026

Circular economy sessions directly addressed ecommerce packaging compliance under PPWR. With the deadline landing weeks after the event, this content was as timely as it gets for brands planning EU stock and packaging now.

Invitation-only matchmaking format is the structural strength

EVENTS INTELLIGENCE · JUL 2026

Pre-scheduled 1:1 meetings pair over 1,000 retail decision-makers directly with logistics vendors. Works best for enterprise and mid-market 3PL conversations; brands just starting cross-border expansion may find it runs ahead of where they are.

Expandly perspective

Packaging compliance is no longer optional

DELIVER Europe's packaging sessions landing right before the PPWR deadline is a clear signal: EU packaging compliance has moved from a future concern to an immediate operational requirement. For a US brand holding stock in Europe, this now sits alongside VAT and product safety as a launch prerequisite.

Given the enterprise, matchmaking-format audience, this event is strongest for mid-market and enterprise retailers scaling fulfillment across borders, while smaller DTC brands taking their first international step are typically better served by more accessible, brand-focused events elsewhere on the calendar.

Germany and France require packaging EPR from day one, with no minimum threshold.
The Netherlands sets a 50,000kg/year packaging threshold, but batteries, WEEE, and textiles have no threshold and must register from day one.
The UK has its own threshold: brands under GBP 1 million turnover and under 25 tonnes/year packaging don't need to register.
Choosing the Netherlands as a base still makes sense for logistics speed, VAT lead time, and EU-wide reach, even with these packaging obligations layered on.
The room skews enterprise and mid-market logistics rather than early-stage DTC, so set your expectations accordingly.

Get packaging EPR mapped alongside VAT and product safety before you commit stock to any EU market, retrofitting it later is expensive.

Attendance

DELIVER Europe 2026 confirmed more than 2,000 attendees across two days in Amsterdam, with retailer brands including Amazon, ASOS, eBay, John Lewis and Nike represented on-site.

2,000+

PPWR Deadline

The EU's Packaging and Packaging Waste Regulation deadline fell in August 2026, and DELIVER Europe's circular economy sessions addressed the packaging compliance brands need before then.

Aug2026

Speakers

DELIVER Europe 2026 confirmed 60+ speakers across its two-day Amsterdam program, with sessions covering AI-driven logistics and the packaging compliance brands need before PPWR took effect.

60+

Good to Know

Questions about DELIVER Europe 2026

How big was DELIVER Europe 2026?

The event confirmed 2,000+ attendees and 60+ speakers across two days in Amsterdam, with confirmed attendee brands including Amazon, ASOS, eBay, John Lewis, and Nike.

What was the main theme at DELIVER Europe 2026?

AI in the supply chain was the centerpiece of both days, alongside circular economy sessions covering ecommerce packaging compliance directly relevant to the PPWR deadline in August 2026.

Why does a logistics event in Amsterdam matter for US ecommerce founders?

The Netherlands is one of the fastest and most central EU markets for logistics and VAT registration, and this event's packaging compliance content lines up directly with EPR obligations a US brand will face when holding stock in Europe.

Is DELIVER Europe suited to smaller DTC brands?

Not primarily. Its invitation-only matchmaking format and enterprise attendee base make it a stronger fit for mid-market and enterprise retailers scaling fulfillment across borders.

What is EPR and does my brand need to register?

Extended Producer Responsibility makes you financially responsible for the packaging and certain products you put on a market, paid through registration and fees. It applies per country. Selling without it risks marketplace suspension and fines.

How should a US brand handle European fulfillment and delivery?

Hold stock in an EU warehouse so orders ship locally, fast, and at lower cost than shipping each parcel from the US. A central location such as the Netherlands reaches Germany and neighboring markets within a day or two by road. Returns also need a local address, since cross-border returns are slow and expensive.

Make Your Move

Packaging compliance just became urgent

DELIVER Europe 2026 confirmed that PPWR packaging compliance and AI-driven logistics are now front and center for anyone operating in EU ecommerce.

Our Global Expansion Pathway (GEP™) covers VAT, EPR packaging registration, and fulfillment through our Netherlands warehouse, so you're covered before the compliance gaps become costly. Want to talk through what your packaging and fulfillment setup needs before your next shipment lands in Europe?