UK exporters are losing EU sales to a standards gap
A report covered by the Chartered Institute of Export and International Trade on 24 September 2026 finds UK exporters have lost EU trade because the UK has diverged from EU product-testing and conformity standards since Brexit. For brands selling into both markets, that means two approval routes, not one.
A haulier outsourced its compliance and lost its licence
A UK and EU road haulage operator had its operator’s licence revoked after regulators found it had outsourced core compliance duties to Amazon’s logistics systems without independent oversight, per trade reporting on 25 September 2026. It is one operator’s case, but the principle reaches any brand leaning on a partner.
EU Health Supplement Market Entry for US Brands : The 2026 Compliance Guide
The European health supplement market exceeds EUR 10 billion in 2026, but EU rules differ sharply from the US. Before placing a product on the EU market, US brands must clear Novel Food status, map health claims to the EU permitted list, check member state ingredient restrictions, and meet FIC labeling and PPWR packaging requirements.
EU Sports Nutrition Market Entry: What US Brands Need to Comply With Before Shipping the First Unit
The EU sports nutrition market is worth $6.61 billion in 2026. Before a single unit ships, US brands must answer five compliance questions in order: Novel Food status, EU permitted health claims, member state ingredient restrictions, FIC-compliant labeling and PPWR packaging. The sequence matters, and each question has a definite answer rather than guesswork.